Current role
Head of Digital & Web
University of Derby
Leading the web function and digital experience, with work spanning experimentation and conversion, student recruitment journeys, course discovery, accessibility, platforms and integrations.
Digital leadership · Product · Technology · Growth
Lewis Love
Building better digital experiences. Connecting people, product and technology to drive growth.
Currently Head of Digital & Web at the University of Derby, leading the University’s web function and digital experience.
I work at the intersection of digital strategy, product and technology. My background spans higher education, ecommerce and agency leadership, with a focus on understanding customers, building capable teams and turning data into better decisions.
Based in Derbyshire, near the Peak District. Outside work, you’ll usually find me with a camera, a coffee or a kitchen project. My photography business has a home of its own.
Experience
A career connecting
digital and business.
- 2022–2023
Group Technology Director
CMO Group PLC
- 2019–2021
Technical Director
The Digital Maze
- 2017–2019
Head of Technology
Musclefood
- 2013–2017
Head of Ecommerce
Love Aroma
First-class BA (Hons), Media Studies · Professional Scrum Product Owner (PSPO I) · Professional Scrum Master (PSM I)
Selected work & results
From the customer journey
to the systems behind it.
At the University of Derby, my work brings together digital experience, evidence and technology across the student journey.
University of Derby · Student applications
A new application form, connected end to end.
A new application form fully integrated into PeopleSoft, connecting the application journey with the University’s student system.
+46%
applications year on year
compared with the previous form
Experimentation & conversion
Experimentation and conversion rate optimisation across recruitment journeys, using evidence to inform digital improvements.
Course discovery & recruitment
Course discovery and major recruitment journeys, including the demands of Clearing and its peaks in traffic.
Accessibility & experience
Accessibility and the University’s digital experience, with a focus on helping people find and use the information they need.
Platforms & integrations
The platforms and integrations behind the web experience, connecting technology decisions with the needs of the organisation.
£2m → £100m
A commercial foundation
My ecommerce background includes driving growth from £2m to £100m in online revenue. That commercial perspective informs how I approach digital products, customer journeys and technology.
Recognition from earlier roles
- 2020 · Best B2C eCommerce Solutions Provider – UK
Technology Innovator Awards, for my work with The Digital Maze. - 2018 · Specialist Online Retailer of the Year
The Grocer Gold Awards, for my work with Musclefood. - 2016 · Best Specialist Multiple Retailer of Gifts
The Greats Gift Retailer Awards, for my work with Love Aroma.
Contact
Let’s connect.
For a conversation about digital leadership, product, technology or growth, you can reach me here.